theCityMoms Advertising Specs
We’re excited to work with you. Please find below the specs and file requirements for our various advertising submissions.
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Weekly Scoop newsletter ads
Size: 600x600, or larger square size that may be resized without pixilation.
Accepted formats: .gif, .jpg, .png
Specs: No animation/flash.
Placement: The “From Our Partners” section
Please note: We don’t typically offer tests of our Scoop newsletters but if you'd like one, just ask!
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Dedicated emails
Assets may be submitted to theCityMoms as follows:
Separate image(s) + copy deck with rough sketching of desired eBlast for our Design team to replicate and program.
Image size: 700x1050 (length maximum)
Specs: Desired subject line may be submitted. If one is not received, theCityMoms to craft one based on eBlast content. All subject lines will follow with a “ [SUBJECT LINE] | A partner eblast” tag at deployment for transparency.
Please note: We are unable to accept your HTML files as our ESP does not allow for custom coding.
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Instagram/Facebook Stories
If your contract includes 'Client-provided Story Creative,' submissions should include completed assets with all imagery, copy + CTA, as follows:
Size: 1080x1920, with aspect ratio of 9:16 + Accepted formats: .gif, .jpg, .png, .mp4
Specs: Build desired stickers, tags, or link buttons into your design so we can replicate and overlay at publishing. Confirm any/all URLs for proper linking. Added sounds are possible - please confirm them with theCityMoms team in advance.
Branded content: We are required by Meta to note when creative is a branded or sponsored. Please make sure your social media manager is aware we will request to connect your business account via 'add Brand Partners' so approvals are secured before Stories publish.
Please note: We ask you not overlay copy, stickers, or tags in the bleed area of Story creative as they may be covered by standard text (account name, etc) or hindered by usual consumer behavior like clicking forward/back.
Ready to submit your ad files?
Step 1 of 2: Info
Step 2 of 2: Upload files
Please create a folder at the link below with your company name and the date.
Still have questions? Contact:
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Stacey Stover, Project Manager
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Amy Evans, Communications Manager
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Jeanine Bobenmoyer, Chief Mom Officer

